Microsoft to Mimic Apple

As reported by Computerworld, Microsoft's Steve Ballmer plans to adopt a page or two from the Apple playbook.  "In the competition between PCs and Macs, we outsell Apple 30-to-1," Ballmer said, "But there is no doubt that Apple is thriving. Why? Because they are good at providing an experience that is narrow but complete, while our commitment to choice often comes with some compromises to the end-to-end experience."

Microsoft, Ballmer said, would change the way it works with hardware manufacturers like Dell and HP to provide a better experience.

It will, of course, be interesting to see how this plays out.